Our Brand Story
Introducing JuJu & Pony: A story of friendship and gentle care
Once upon a time, in a world filled with wonder and discovery, lived a little duck named JuJu. And in that same world, a tiny human named PONY was just beginning to explore.
Pony, with his bright eyes and curious spirit. JuJu and Pony were the best of friends. From the moment they met, a bond was formed, a connection as soft and gentle as a baby’s skin.
JuJu was always by Pony’s side. He was Pony’s first friend, his confidant, his constant companion. JuJu kept Pony safe, always watching over him with a gentle eye. Whether Pony was crawling through the grass, splashing in the bath, or drifting off to sleep, JuJu was there, a quiet guardian, a symbol of comfort and security.
And Pony, in his own way, kept JuJu occupied. His little giggles filled JuJu’s days with joy. Together, they explored the world. JuJu & Pony understood the unspoken language of friendship. They knew the importance of gentle care, the power of a comforting presence, and the joy of simple moments shared.
Inspired by this special friendship, the JUJU & PONY brand was born. Just like JuJu cared for Pony, the brand strives to provide gentle, safe, and premium products for little ones.
From diapers to skincare, every JuJu & Pony product is designed with the same love and care that JuJu showed Pony. This is because every baby deserves a best friend, a protector, and the gentlest touch. And every parent deserves the peace of mind, knowing their little one is safe, happy, and loved.
Vision & Mission
Vision
We aim to become your preferred brand for all baby products.
We focus on three principles:
安心
(Anshin)
Peace of mind / Safety
やさしさ
(Yasashisa)
Gentleness
高品質
(Kōhinshitsu)
High quality
Mission
We provide safe and premium products for babies, at affordable prices. We want all babies to be loved and cared for.
